posted on January 15, 2010 14:12
Businertia Announced today that it has developed a road map to extend its midsourcing service model to the Internet by providing key services for small businesses to create, deploy, manage and maintain their website. Extending midsourcing to the web signals a significant advancement in the midsourcing model.
As a service model midsourcing is gaining momentum because of its ability to help an organization strategically pursue technology that fits an often undefined or fluid small business strategy. Designers are very capable of managing a websites esthetics and technology companies can demonstrate leadership in managing dynamic functions of a website and both types of web firms can understand a well articulated strategy from small business leadership. Helping an organization understand if its current practices are capable of engaging these concepts leads to a disconnect and a potentially failed venture.
Businertia is looking to complete the development of the Midsourcing for web by mid 2010 and has already agreed to terms with a number of its existing clients to extend midsourcing contracts for their websites. These are clients that are already seeing the midsourcing benefits for their technology management. Midsourcing is a perfect fit for managing a website because it truly offers an empowering alternative to managing websites than relying on technology or design expertise. The web service will help organizations determine if they have the capacity to manage the web they are interested in building, make it more relevant to specific audiences and ultimately structure a site that can be managed effectively by staff.
Businertia, established in January of 2006, is a technology leader in Milwaukee and southeastern Wisconsin. Businertia is the creator of the innovative midsourcing service model that blends managed services, business consulting and technology integration into a consistent and predictable service for small businesses. Businertia is emerging as a technology partner for small businesses that represents the change that sets an organization in motion toward a more strategically aligned technology dependent business.